{"id":2369,"date":"2018-05-09T08:30:02","date_gmt":"2018-05-09T05:30:02","guid":{"rendered":"https:\/\/www.golaserengraving.com\/blog\/?p=2369"},"modified":"2022-03-02T10:14:23","modified_gmt":"2022-03-02T07:14:23","slug":"select-good-web-designer-business-website","status":"publish","type":"post","link":"https:\/\/www.golaserengraving.com\/blog\/select-good-web-designer-business-website\/","title":{"rendered":"How Do You Select A Good Web Designer For Your Business Website?"},"content":{"rendered":"

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\"Good

Good Web Designer<\/p><\/div><\/p>\n

Though there are many web designers in Uganda, not everyone who designs websites is really a good web designer<\/b>. But most people, when they need a website for their businesses, they focus most on the beauty to determine who will design their website. Effective web design is not only about how good a website looks (beauty), but also how easy it is to use it (functionality).<\/p>\n

As a business owner, when you are looking for someone to design for you a business website, what should you do? One thing I know most people want is to have a website that will lead to more business. They want to establish their businesses online so that they get more customers. Getting customers online is not easy. Not everyone who designs websites can make for you a website that will bring you, customers. It\u2019s only a professional web design expert that can do it for you.<\/p>\n

In this article, I would therefore want to share with you some of the key aspects to consider in selecting a good web designer<\/b> for your business website. But before I go into the detail, let\u2019s first understand what web design is all about. And I will say that everything you see about a website \u2013 including how it looks, the content and how it works \u2013 it is determined by the web design.<\/p>\n

Web design is therefore a process of conceptualizing, planning and building a collection of electronic files that determine the layout, colours, text styles, structure, images, graphics and use of interactive features that deliver pages to people who visit your website. It\u2019s only a professional web design that can make your business appear and be found on the World Wide Web. And it\u2019s only a good web designer that will give you a professional web design.<\/p>\n

Most people, who want a website built for their businesses, are not familiar with website programming languages like HTML, CSS, PHP, JavaScript and many others. They also don\u2019t know the web design applications. What they can only do is to hire someone to create and build a website for them. If you are one of them, read on to learn how to select a good web designer you will hire to create and build your business website.<\/p>\n

As you read this article, I want you to know that I am not talking as a person who went to school to learn web programming languages. I just acquired web designing knowledge and skills through self-education<\/a>. I taught myself because I wanted to manage our business websites. Though I didn\u2019t acquire this knowledge in a formal setting, I have over time learnt so many useful things. And I would like to share my experience to help you know how to select a good web designer<\/b> so that you don\u2019t waste your resources designing a website that won\u2019t help you.<\/p>\n

\"Web

Web Design Expert<\/p><\/div>\n

How Do You Select a Good Web Designer?<\/h2>\n

There are 12 qualities you should consider as you select someone to design for you a business website because not everyone who positions himself as a webmaster is really a good web designer.<\/p>\n

These qualities, not organized in their order of importance, include the following:<\/p>\n

    \n
  1. Good appearance<\/b><\/li>\n
  2. Pay attention to SEO (Search Engine Optimization)<\/b><\/li>\n
  3. The loading speed of the website<\/b><\/li>\n
  4. Good navigation<\/b><\/li>\n
  5. Mobile friendly<\/b><\/li>\n
  6. Effective communication<\/b><\/li>\n
  7. Guidance on effective domain name selection<\/b><\/li>\n
  8. Knowledge about online marketing<\/b><\/li>\n
  9. Properly organized content<\/b><\/li>\n
  10. Good mastery of the web programming languages<\/b><\/li>\n
  11. Having a business sense<\/b><\/li>\n
  12. Plans before designing<\/b><\/li>\n<\/ol>\n

     <\/p>\n

    Having listed the 12 qualities I consider to be important when selecting a good web designer, let\u2019s now look at each in detail to throw more light for you to understand.<\/p>\n

    #1 \u2013 Good Appearance<\/h3>\n
    \"Good

    Good Appearance<\/p><\/div>\n

    Though most people will argue that the website’s appearance isn\u2019t all-important, I would still attach some importance to it. Why? It\u2019s because it sets the tone of the website. If a website is terribly ugly, visitors are going to click away without hesitation. In many cases, an ugly website drives away visitors. The visual design of the website can hold a visitor for more than 5 seconds.<\/p>\n

    When selecting a good web designer, try to look at some of the websites they have ever created to find out whether they appeal to you visually. If they don\u2019t, do not discard him immediately before you look at other important aspects to make an informed decision. You may find he isn\u2019t good at visual design but very good at other aspects. Besides, it\u2019s not only the visual appearance that determines a professional web design. Just read on\u2026.<\/p>\n

    #2 \u2013 Pay Attention to Search Engine Optimization (SEO)<\/h3>\n

    This is a technical term that can best be understood by web designers. But let me try to simplify it for you to know what it is.<\/p>\n

    What Is SEO?<\/h3>\n

    Briefly, it\u2019s a practice webmasters use to increase the quantity and quality of the traffic (or website visitors) to your website through organic search engine results.<\/p>\n

    Not understood yet? Okay, let\u2019s first understand what search engines <\/b>are. Search engines are websites with a software program that searches documents and files stored in the database and return the results of any files containing those keywords or keyword phrases<\/i><\/b>. These websites include Google, Yahoo, Bing and many others.<\/p>\n

    \"Wedding

    Wedding Card Maker<\/p><\/div>\n

    For instance, if you want to look for people in Uganda who make wedding cards, you may enter in Google search engine<\/b> a keyword phrase like \u201cWedding Card Makers in Uganda<\/i><\/b>\u201d. Google scans its database and returns a list of results, listing websites with the keyword you have entered.<\/p>\n

    So what happens is that if you have a wedding card business with a website, you attract people in the world because Google is telling them that you are a resource for wedding cards in Uganda. The quantity of those visitors clicking through those Search Engine Research Pages<\/b> (SERPs) is what brings customers to you.<\/p>\n

    Secondly, organic traffic<\/strong><\/em> refers to website visitors that you don\u2019t pay for to come to your website. Paid traffic is the traffic you pay for to get to your website. A good website designer<\/strong> creates a website bearing that in mind. He designs each and every page of your website with keywords relating to your business so that when people enter them in the search engines, your website is visible in the first 10 search engine research pages.<\/p>\n

    How Do You Check to Find Out on the SEO Aspect?<\/h3>\n

    As a business owner, you need to check on whether the web designer integrates the aspect of SEO in the websites they have designed before. Just select 2 or 3 websites and study them to find out what their core business is all about. For instance, if you get to know that the business website is about laser engraving business<\/a> in Uganda, like for our case, and just enter keywords like \u201cengraving businesses in Uganda<\/b>\u201d. If you see the website is listed among the first 10 results, that could be an indicator of SEO integration.<\/p>\n

    \"Seo

    Seo Analyzer<\/p><\/div>\n

    The easiest way to do it is to use an SEO Analyzer <\/b>over the internet. There are many SEO analyzers you will find if you make your research. I have personally discovered the Neil Patel SEO Analyzer<\/a>, which I recommend to you to use. Websites created by a good web designer will have a higher SEO score ranging from B to A as you see for golaserengraving.com<\/a> in the image below.<\/p>\n

    #3 \u2013 Loading Speed of the Website<\/h3>\n

    Professionally designed websites load very fast. A web page should load in not more than 8 seconds. Usually, a website loads slowly because the server is slow or because your internet connection to the server is slow. But if both the server and your internet connection are not slow, then the problem is on the website itself.<\/p>\n

    \"Slow

    Slow Loading Websites<\/p><\/div>\n

    A slow-loading website<\/a> makes the visitors unhappy and they click away. When they click away you lose business because you will not get customers. People are so impatient nowadays that they cannot wait for a website to load in more than 8 seconds.<\/p>\n

    What makes a website load slowly are the following:<\/p>\n